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From Bias to Propaganda: How Selective Media Narratives Target India

From Bias to Propaganda

  • A free press is essential in a democracy, but its credibility rests on accuracy, balance, and accountability.
  • When reporting repeatedly blurs facts with interpretation, or amplifies unverified claims through sensational framing, it stops scrutinising power and begins manufacturing perception.
  • Over the past decade, sections of India’s elite English-language media—often described as “Lutyens’ media”—have faced such criticism, with platforms like The Wire frequently cited.

Not Isolated Errors, but a Pattern

Across elections, national security, public health, and culture, similar trends recur:

  • Sensational headlines suggesting systemic failure, while articles add caveats later
  • Selective reading and framing of sources
  • Premature amplification of allegations before verification
  • Analysis presented as fact
  • Corrections or clarifications given minimal visibility

The result is that first impressions harden, while later corrections fade.

The Narrative Battle After 2014

Since 2014:

  • Structural reforms have been disproportionately labelled “authoritarian”
  • Isolated failures amplified while broader achievements were minimised
  • Constitutional institutions subjected to default suspicion
  • Civilisational and cultural expression framed as “extremism”

This has weakened informed debate and fostered mistrust.

Critics’ View of the Underlying Motive

Critics argue the objective is a return to the pre-2014 ecosystem marked by:

  • Elite control over policy narratives
  • Weak accountability
  • Leakage of public resources
  • Limited strategic autonomy

Post-2014 reforms disrupted these structures, triggering resistance.

Elections, Institutions, and the Cost of Hasty Allegations

  • Unsubstantiated claims of electoral manipulation:
  • Erode trust in democratic processes
  • Undermine institutional credibility
  • Breed voter cynicism

Democracy requires criticism—but also restraint.

High-Risk Domains: Health and Security

In public health and national security, misreporting has real consequences:

  • Vaccine hesitancy and public fear
  • Distorted threat perception

Here, journalistic rigor is non-negotiable.

Benchmarks of Responsible Journalism

  • Fidelity to sources
  • Fact-aligned headlines
  • Clear separation of reporting and opinion
  • Corrections with equal prominence
  • Uniform standards across ideologies
  • Transparency in funding and conflicts of interest

Conclusion

This is not a call for censorship—it is a call for higher journalistic standards.

  • Criticism strengthens democracy
  • Propaganda weakens it.

Narrative engineering may not halt India’s progress, but once credibility is lost, regaining it is difficult.

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